SATO DR3 Series 3” Tag Printer

SATO DR3 Series – Professional 3” tag printer for versatile applications

The SATO DR3 Series is a range of 3” tag printers designed as a versatile standalone solution for multiple applications. The DR308e (203 dpi) model offers stable performance, high speed and extensive compatibility with various media types – from labels and tags for retail, to access tickets and labels for transport & logistics.

According to the official DR3 datasheet :contentReference[oaicite:0]{index=0}, the printer is optimized for dynamic environments, where durability and speed are essential.

Optimal performance for professional tagging

The DR3 is designed to handle a variety of labeling and tagging applications, offering an excellent balance between speed and clarity.

• Printing method: Direct Thermal & Thermal Transfer
• Resolution: 8 dots/mm (203 dpi) – DR308e
• Maximum print width: 80 mm (3.15”)
• Maximum print length: 181 mm (7.13”)
• Print speed: up to 127 mm/sec (5 ips)
• CPU: 32-bit RISC
• Memory: Flash-ROM 8MB

The 127 mm/sec speed enables rapid tag production in high-volume retail and industrial environments.

Extensive media and consumable compatibility

DR3 is designed to accept multiple types of labels and tags.

Media specifications

• Average width: 29 – 77 mm
• Average thickness: 0.07 – 0.265 mm
• Roll diameter: max. Ø 250 mm
• Cores: Ø 38.1 mm (1.5″) or Ø 101.6 mm (4″)
• Media type: die-cut labels, synthetic materials, continuous paper, tags

The printer supports ribbon with a width between 39.5 mm and 84 mm and a maximum length of 300 m.

Recommended apps

According to the official documentation, DR3 is suitable for:

• Food Manufacturing
• Retail & Department Store
• Entertainment (tickets and access)
• Transport & Logistics
• Manufacturing

Its versatility makes it ideal for printing tags for clothing, accessories, luggage or event tickets.

Connectivity and integration

• SBPL – SATO Barcode Printer Language
• RS232C
• USB
• LAN (10/100BaseT)
• Wireless LAN 802.11b/g (optional)
• IEEE1284/Centronics (optional)
• External IO

Supports printing 1D and 2D codes (QR Code, PDF417, GS1 DataMatrix), with 0°, 90°, 180°, 270° rotation.

Durability and operational characteristics

• Power supply: AC100–240V (auto switching)
• Maximum consumption: 104W (peak)
• Dimensions: 211 x 350 x 240 mm
• Weight: approx. 8 kg
• Operating temperature: 5 – 40°C
• Certifications: FCC, UL, CSA, CCC, CE, ROHS

Available accessories

• Cutter
• Stacker
• External Rewinder
• Dispenser
• Keypad
• Real-Time Clock
• Wireless Kit
• Memory Expansion
• Cleaning Kit

Accessories allow the solution to be customized for the specific needs of each sector.

Technical specifications – SATO DR308e

Characteristic	Value
Exemplary	DR308e
Series	DR3 Series
Printing method	Direct Thermal / Thermal Transfer
Resolution	203 dpi (8 dots/mm)
Max. print width	80mm
Max. print length	181 mm
Max. speed	127 mm/sec (5 fps)
Memory	Flash ROM 8MB
Media width	29 – 77 mm
Average thickness	0.07 – 0.265 mm
Max. roll diameter	Ø 250 mm
INTERFACE	USB, RS232C, LAN, Wireless (optional)
size	211 x 350 x 240 mm
Weight	~8 kg

Conclusion

The SATO DR3 Series (DR308e) is a reliable, fast and highly versatile 3” tag printer suitable for retail, food, industrial and logistics environments. With its robust construction, high speed and extensive media compatibility, it is a professional solution for modern tagging applications.

Frequently Asked Questions (FAQ)

1. What resolution does the DR308e have?

It has a resolution of 203 dpi (8 dots/mm).

2. Can it print thick tags?

Yes, it supports media with a thickness between 0.07 and 0.265 mm.

3. Is it suitable for retail?

Yes, it is ideal for apparel, accessory and department store labels.

4. Does it support QR codes?

Yes, it supports QR Code, PDF417 and GS1 DataMatrix.

5. What accessories are available?

Cutter, stacker, external rewinder, dispenser, keypad and wireless kit.